His Dark Materials: Audience and Industries blog tasks

 1) Read this audience rating guide for His Dark Materials. Based on the screening and this article, who do you think the target audience is for His Dark Materials and why? 

people who are into fantasy and older kids and not younger because of the violent scenes that come up.


2) What audience pleasures are offered by His Dark Materials - The City of Magpies? Apply Blumler and Katz's Uses and Gratifications theory to the episode. Make sure you provide specific examples from the episode to support your ideas.

Personal Identity:teenager protagonist -Lyra and Will

Personal Relationships: will represents the 'every man' character who is normal like us.

Diversion (Escapism): escaping to the supernatural


3) Thinking of the 3 Vs audience pleasures (Visceral, Vicarious and Voyeuristic pleasures), which of these can be applied to His Dark Materials?

visceral pleasure---- when the witch was being tortured

4) How did fans react to Season 2 of His Dark Materials? 

They seemed really exited about the new season.

5) What might be some of the preferred and oppositional readings for His Dark Materials? Why did some fans love it?

the preferred reading could include free will and the oppositional could be the portrayal of authority figures.


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